A Simple Exercise To Analyze Your Business Funnel In Notion 🪜 

Every single time I run a funnel analysis, I discover something useful about my business.

Whether it’s the fact that my YouTube content has a 12x higher conversion rate than my organic SEO content, or that 50%+ of visitors are trailing off before they even make it to an offer page—running a detailed funnel analysis always helps me focus my efforts on moving the needles that matter most for my business.

With the introduction of Notion Charts, I recently started running this exercise with a neat visualization and user journey funnel in Notion—and I absolutely love it.

So, although I’ve already included it in Notion Business OS, I thought I’d make it available as a free template in the components library for everyone, as well.

Key Takeaways:

• Define the funnel stages you’d like to track in your business;

• Create specific actions for each and every stage (make them measurable actions that users take, like ‘visits the /pricing page’);

• Track impressions for each action;

• Visualize the dropoffs and user flow in the provided Notion chart template.

And here’s a link to the template, where you can also learn more about the exercise:

Best,

Gerrard
Founder @landmarklabs.co